Why Google keeps getting this wrong
It's not the algorithm. It's the question itself.
Hey,
I want to show you something.
Go to Google right now and type “do I need a trust or a will?”
I’ll wait.
What you’re going to find is a list of articles that all say something slightly different.
One will tell you that everyone needs a trust.
Another will tell you that a will is fine for most people and trusts are overrated.
A third will tell you it depends on your state.
A fourth will give you a quiz that asks four questions and spits out an answer that feels about as personalized as a horoscope.
And by the time you’ve read three of them you’ll be more confused than when you started.
Here’s why this happens.
Estate planning is one of those topics where the right answer is almost always, it depends.
It depends on whether you own real estate and how it’s titled.
It depends on whether your beneficiary designations are aligned with your documents.
It depends on whether your trust, if you have one, was ever actually funded.
It depends on your state, your family situation, your assets, and about a dozen other things that a generic article written for a national audience can never account for.
So people spend years reading about this.
Consuming article after article, video after video, checklist after checklist.
And they still go to bed at night not knowing if their family is actually protected.
Because the information was never the problem.
The framework for understanding their own specific situation was.
That’s what I built the workshop around.
Not more information.
A clear, honest framework that lets you look at your own situation…
Your house, your accounts, your family, your documents, and finally understand exactly where you stand and what still needs to happen.
Thursday May 21st at 7:00 PM EST.
90 minutes. Free.
If you haven’t registered yet, grab your spot here.
Jerry
P.S. The families who get the most out of this workshop aren’t the ones who know the least going in.
They’re the ones who’ve been researching this for years and are finally ready to stop reading and start doing. If that’s you, Thursday is your night.